King Saud University

King Saud University Experience Center

A permanent, sensor-driven experience center combining cinematic storytelling and an AR campus maquette.

Location

Riyadh, Saudi Arabia

Tech Stack

Experience CenterInteractive SystemsARUnity3D AnimationPermanent InstallationEducationVIP Experience

01 / Overview

AO-INTERACTIVE collaborated with Metacode to plan the full layout and visitor journey for King Saud University’s Experience Center in Riyadh. After the journey and spatial design were approved, we designed and produced the complete digital content ecosystem, combining sensor-activated storytelling screens with an AR-enabled campus maquette experience for VIP visits and institutional presentations.

02 / The Challenge

Navigating Complexity

KSU needed a premium, future-forward experience center that could impress VIP delegations while clearly communicating the university’s history, achievements, alumni, and future vision. The experience had to feel responsive (not like static signage), operate reliably as a permanent installation, and transform a 4×4m physical campus maquette into an interactive, explorable digital layer.

Challenge Context

03 / The Solution

Innovative Execution

  • Experience planning with Metacode: mapped the visitor journey, interaction zones, and digital focal points across the space.
  • Sensor-activated storytelling: built a Unity-based system for 4 interactive screens that auto-play content via proximity sensors when a visitor stands in front of the display.
  • Cinematic content production: produced 4 animated videos (Blender pipeline) showcasing KSU’s history, achievements, alumni, and future goals.
  • AR campus maquette system: developed a Unity AR application that recognizes a 4×4m KSU campus model and renders an interactive map overlay.
  • Four touchscreen kiosks: deployed 4 interactive kiosks around the maquette enabling visitors to open virtual tours for POIs and explore KSU information through an interactive interface.

04 / Scope

What We Delivered

Visitor journey planning support (with Metacode)

Unity-based sensor-triggered interactive screen system (4 screens)

4 animated storytelling videos (3D / motion design pipeline)

Unity AR application for campus maquette overlay

Touchscreen kiosk UI/UX + interactive POI navigation (4 kiosks)

Deployment support for permanent installation

05 / Tech Specs

Technical Execution

Detailed breakdown of the hardware and software infrastructure powering this experience.

Devices

Touchscreen Kiosks, Proximity Sensors

Installation

Permanent Installation

06 / Impact

Adopted as a key platform for VIP visits and leadership delegations.

Strong stakeholder satisfaction and positive feedback on the premium experience quality.

A scalable foundation for future content expansion and updates.

07 / Gallery

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Ready to build something
immersive?

Let’s discuss how we can bring your vision to life with cutting-edge technology and creative storytelling.